Wendy's Vector Logo Download - AI / SVG

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Wendy's updated logo which premiered on February 25, 2013 still includes a portrait of redheaded Wendy Thomas, daughter of founder Dave Thomas.

The new logo  is created to phase out the longest-running logo used since 1983. Wendy now has her head and braids peeking out of the circle with her shoulders no longer visible, the bangs have been restyled, the shading has been added to the hair and bows, and outlines around her eyes and lips are now thicker. The frame from the previous logo is removed, and is now simply as the mascot Wendy and the name Wendy's, though the positioning is similar. The font has changed from the classic "Western-like" font (similar to Egyptienne) to a handwritten script font (similar to Marker Felt), and only the "W" remains in uppercase, as well as the text became red and the background remained white.

The "Old Fashioned Hamburgers" tagline and the black swirls have been removed, as well as doing away with the yellow that was one of their signature colors prior to this logo. The "Quality Is Our Recipe" slogan has been removed, although it is still their slogan. The tagline "Old Fashioned Hamburgers" only exists as their signature line of hamburgers. The mascot's face in this logo bears a heavier resemblance to Wendy Thomas's adulthood from reality and less cartoon-like. The color for the letters and background are sometimes swapped for signage, advertising, and certain packages.

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Uploaded on March 15, 2013
Last updated on March 15, 2013

Company:
Wendy's Old Fashioned Hamburgers
Country:
United States
Categroy:
Restaurant
Designer:
Year:
2012
Downloads:
874

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Wendy's Old Fashioned Hamburgers

Wendy's Old Fashioned Hamburgers is an international fast food chain restaurant founded by Dave Thomas on November 15, 1969, in Columbus, Ohio, United States.

Wendy's menu consists primarily of hamburgers, chicken sandwiches, French fries and beverages, including the Frosty. The company does not have a signature sandwich, such as the Big Mac or the Whopper. Instead, the square burger patties it uses in its sandwiches are the signature item. The company also advertises that its burgers are made from fresh ground beef, not frozen patties.