adidas ORIGINALS Trefoil AI Logo Download

Adidas AG

Adidas AG is a German-based sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company, and Rockport. Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear and other sports and clothing related goods. The company is the largest sportswear manufacturer in Europe and the second biggest sportswear manufacturer in the world, after its U.S. rival Nike. -wikipedia.org

Company:
Adidas AG
Country:
Germany
Categroy:
Sports
Year:
1971
Font:
ITC Avant Garde Gothic Demi
In the late 60s adidas expanded into the leisure and apparel sector, and this prompted Käthe and Adi Dassler to seek a new, additional identification mark for the adidas brand. In August 1971, the Trefoil was born, out of more than 100 ideas. Inspired by the 3-Stripes, it is a geometric execution with a triple intersection, symbolizing the diversity of the adidas brand. This symbol was first used on adidas products in 1972, and later became the company’s corporate symbol. Today it plays the important role of representing the adidas Originals collection.

www.adidas-group.com

Uploaded on April 30, 2010
Last updated on May 4, 2010