Jack in the box 2009 AI / EPS Logo Download
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Jack in the Box
Jack in the Box is an American fast-food restaurant founded by Robert O. Peterson in 1951 in San Diego, California, where it is still headquartered today. In total, the chain has 2,100 locations; primarily serving the West Coast of the United States. California is the state with the greatest number of outlets (900), followed by Texas (560), Arizona (165), Washington (132), Nevada (86), and the bi-state St. Louis metropolitan area (70, between Missouri and Illinois). The company also operates the Qdoba Mexican Grill chain.
Download417kIn March 2009, Jack in the Box unveiled a new corporate logo shown above alongside the old logo. The new logo is significantly different from the old logo with the following most visible change:
1. The new logo is 3-dimensional and the Box clearly stands out.
2. The font is more contemporary and pleasing to the eye.
3. The focus is more on "Jack" than "in the box", and I am wondering if thats to promote the use of Jacks more than Jack in the Box.
4. Some people say that the long curve in the letter 'K' appears to be a smile (just like the Amazon logo).
They still continue to maintain the bright red, although it appears to be a bit toned down.
Uploaded on September 24, 2010
Last updated on September 24, 2010
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