3M Vector Logo Download - AI / EPS
Free to download 3M logo vector in AI / EPS vector format. Browse to see more 3M related vector logos. Download 3M logo vector in AI / EPS format, and open with Adobe Illustrator or Adobe PhotoShop or CorelDRAW.
In 1977, 3M embarked on phase four in the evolution of the logo. Siegel & Gale (S&G), a New York design firm, was hired to audit the existing system. At the core of S&G's recommendations was a new logo design â€” a very simple symbol in a modified Sans Serif typeface with the "3" and "M" touching one another. Allen Siegel, president of S&G, also pushed for a new corporate color â€” red. The new, vibrant logo caught on like wildfire.
The new 3M Corporate Identity and Design department guided the changeover on a case-by-case basis. The department also did something very important that had not been done when the 1961 design was introduced: It trained communications personnel around the world on how to use the new logo correctly.
Uploaded on October 1, 2010
Last updated on October 1, 2010
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3M Company, formerly known as the Minnesota Mining and Manufacturing Company, is an American multinational conglomerate corporation based in Maplewood, Minnesota, a suburb of St. Paul. they produce over 55,000 products, including: adhesives, abrasives, laminates, passive fire protection, dental products, electronic materials, electronic circuits and optical films.