This is the MasterCard Worldwide Corporate Signature, which has a different purpose than our Brand Marks and Acceptance Marks. The Corporate Signature is used on all communications from MasterCard Worldwide to its customers, employees, the press, government agencies, and all business-to-business audiences.

MasterCard Worldwide Corporate Signature

In 2006 MasterCard International made the global announcement that it was going public. Long before the launch of the IPO, however, FutureBrand was engaged to create a new value proposition and new global positioning, signaled by a new corporate signature that would complete the transition of MasterCard International from a "card payments company" to MasterCard Worldwide—a leader in advancing commerce globally.