LAN Airlines Vector Logo Download - AI / SVG

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In 2003, The management of LAN airlines challenged FutureBrand to create a new regional brand that would signal the airline’s achievements and aspirations.

The recommendation was to launch a network brand, LAN, which stands for Latinamerican Airline Network. In terms of visual identity, the distinctive southern star symbol has been restaged to become the central icon of the system. The new aircraft livery proudly showcases the star on the tail and a sweeping curve over the fuselage visually connects it to the bold LAN logotype at the front.

The new identity will also be featured across all passenger items and corporate communications. The new tag line, “a marvel in flight,” builds upon the airline’s core positioning attributes of reliability and enchantment.


Uploaded on December 29, 2011
Last updated on December 29, 2011

LAN Airlines

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LAN Airlines

LAN Airlines S.A. is the Flag Carrier of Chile and it is based in Santiago, Chile. LAN is currently positioned amongst the largest airlines in Latin America, serving Latin America, United States, the Caribbean, Oceania, and Europe. It is a member of the Oneworld airline alliance. LAN Airlines is the 49th oldest air carrier in the world from its foundation date, and the 10th oldest airline in operation today.