zain Vector Logo Download - AI / EPS
Free to download zain logo vector in AI / EPS vector format. Browse to see more zain related vector logos. Download zain logo vector in AI / EPS format, and open with Adobe Illustrator or Adobe PhotoShop or CorelDRAW.
In 2003, Dr. Saad Al Barrak, CEO of Mobile Telecommunications Company (MTC), had a dream to make his brand a top-10 telecommunications player by 2010. The company operated under seven different brands until September 2007, when, following a rebranding with FutureBrand, the company's corporate and consumer brands were relaunched as a single "powerbrand" called Zain. Less than one year after launch, Zain is not only a tremendous success with its 45 million consumers, but it is also much loved by its 16,000 employees.
Creating the Zain brand culture was always an important business objective led by Dr. Barrak himself, as demonstrated by the very collaborative approach to creating the brand proposition, values and name. FutureBrand's belief is that the culture of a brand is created through four important employee touchpoints: the work environment, internal communications, activities and events, and the virtual community.
Uploaded on August 21, 2010
Last updated on August 21, 2010
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Zain Group is a mobile telecommunications company founded in 1983 in Kuwait as MTC or Mobile Telecommunications Company, and was later rebranded to Zain in 2007. Zain has commercial presence in 8 countries across Africa and the Middle East and employs over 5000 people. Due to this deal Zain's Africa presence reduced from 17 countries to just 2 countries: Sudan and Morocco.