When, in 1925, the merger of the two clubs of Piraeus, Athlitikos Podosfairikos Syllogos Pireos and Omilos Filathlon Pireos, gave birth to the new football club, the latter was unanimously baptized Olympiacos Club of Fans of Piraeus, a name inspired from the Ancient Olympic Games, the morality, the vying and the splendor that they represented in ancient Greece. Consequently, the club adopted the laureate teen as their emblem, which symbolizes the Olympic Games winner, a crest that underwent minor changes through the ages. Red and white were chosen as the colours of the crest; red for the passion and white for the virtue.

Red re-designed and renewed the brand, enlivening the club's image. The objective was to create a modern and concise identity that would allow Olympiacos to strengthen and broaden its athletic and commercial activities, and to bring awareness and publicity of the team to a whole new level.