After another disappointing season in 2002–03, the Cavaliers landed the number one draft pick in the NBA Lottery. With it, the team selected local high school phenomenon and future NBA MVP LeBron James. As if celebrating a new era in Cleveland Cavaliers basketball, the team's colors were changed from orange, black and blue back to wine and gold, with the addition of navy blue and a new primary logo.

The new colors were announced on October 9, 2003 – the “new expression of wine and gold” – a crimson-hued wine color and a metallic, almost copper, gold. Dark blue, the secondary color, was a tribute to the Cavalier teams of the 1990s.

Eight years later, the franchise returns to their original colors, and the Cavaliers continue to move forward. With an eye on the future and a nod to the past, the wine and gold rolls on.