CBC | Canadian Broadcasting Corporation Vector Logo Download - AI / EPS

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This CBC logo, officially known internally as "the gem," was designed for the CBC by graphic artist Burton Kramer in 1974, and it is the most widely recognized symbol of the corporation. (It was also dubbed "The Exploding Pizza" in the press at the time, and is still sometimes referred to that way today.) The appearance of this logo marked the arrival of full-colour network television service. The large shape in the middle is the letter C, which stands for Canada, and the radiating parts of the C symbolize broadcasting. The theme music for the 1974 CBC ident was a 3-note synthesized fanfare accompanied by the voiceover "This is CBC."

The logo was officially changed to one colour, generally dark blue on white, or white on dark blue in 1986. Print ads and most television promos, however, have always used a single-colour version of this logo since 1974.

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Uploaded on June 21, 2010
Last updated on June 21, 2010

Company:
CBC | Canadian Broadcasting Corporation
Country:
Canada
Categroy:
Media
Designer:
Burton Kramer
Year:
1974
Downloads:
295

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CBC | Canadian Broadcasting Corporation

The Canadian Broadcasting Corporation, commonly known as the CBC, is a Canadian crown corporation that serves as the national public radio and television broadcaster. In French, it is called la Société Radio-Canada (Radio-Canada or SRC). The umbrella corporate brand is CBC/Radio-Canada.