Allianz Vector Logo Download - AI / SVG
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In the years from 1904 to 1971, Shell changed their corporate logo no less than five times in a row. Such rejuvenation is essential in order to maintain a high level of interest in the brand, to develop new groups of customers, and to take new, different market conditions into account.
The new Allianz logo was introduced at the beginning of 1999. Almost 110 years after the establishment of the Company and the introduction of the Eagle, Allianz is now modifying its logo only for the third time (following the changes already made in 1923 and 1977).
The modified logo will ensure a balance of tradition and modern style: While the logo will maintain the accustomed character and design of the Eagle, the restyled version, as is clearly shown by a representative inquiry, is associated far more with concepts such as “modern style”, “flexibility”, “dynamic performance”, and “innovation”.
Uploaded on March 24, 2011
Last updated on March 24, 2011
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Founded in Berlin in 1890, Allianz SE is one of the largest financial services providers in the world, headquartered in Munich, Germany. Its core business and focus is insurance.